Privacy Policy

Your privacy is important to us. This policy explains how we collect, use, and protect your personal information.

Last Updated: November 12, 2025

Quick Summary

What we collect: Contact information, website usage data, device information, and marketing interaction data.

Why we collect it: To provide our services, improve user experience, communicate with you, and run targeted advertising campaigns.

How we use it: Service delivery, marketing communications, analytics, and personalized advertising through multiple platforms.

Your rights: You can access, update, delete your data, and opt-out of marketing at any time.

1. Introduction

Agentico ("we", "us", or "our") operates the website at agentico.com.au (the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

We are committed to protecting your privacy and ensuring the security of your personal information. By using our Service, you consent to the practices described in this Privacy Policy.

Important: If you do not agree with the terms of this Privacy Policy, please do not access or use the Service.

2. Information We Collect

2.1 Personal Information You Provide

We collect information that you voluntarily provide to us when you:

  • Fill out contact forms
  • Request information about our services
  • Book consultations or appointments
  • Subscribe to our newsletter
  • Interact with our AI chatbot
  • Create an account or register for services

This information may include:

  • Name and contact details (email, phone number, address)
  • Business information (company name, industry, role)
  • Project requirements and consultation notes
  • Payment information (processed securely by third-party providers)
  • Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing behavior:

  • IP address and device identifiers
  • Browser type and version
  • Operating system
  • Pages visited and time spent on pages
  • Referring website or source
  • Click behavior and interaction patterns
  • Geographic location (country, region, city)
  • Device characteristics (screen size, device type)

2.3 Tracking Technologies and Cookies

We use comprehensive tracking technologies to collect data about your interactions with our website:

Facebook Pixel: Tracks website visits, conversions, and builds custom audiences for advertising.
Google Analytics & Google Ads: Analyzes traffic, measures ad performance, and tracks user behavior.
Google Tag Manager: Manages and deploys marketing tags for enhanced tracking capabilities.
LinkedIn Insight Tag: Tracks conversions from LinkedIn ads and enables B2B audience targeting.
TikTok Pixel: Measures TikTok ad effectiveness and creates custom audiences.
Twitter Pixel: Tracks conversions from Twitter ads and builds tailored audiences.

For more details about cookies and how to manage them, please see our Cookie Policy.

3. How We Use Your Information

We use the information we collect for the following purposes:

Service Delivery

To provide, maintain, and improve our services, respond to inquiries, process bookings, and deliver the solutions you request.

Communication

To send you updates, newsletters, marketing materials, and important service announcements. You can opt-out of marketing communications at any time.

Analytics and Improvement

To understand how users interact with our website, identify popular features, troubleshoot issues, and continuously improve user experience.

Targeted Advertising

To deliver personalized advertisements across multiple platforms (Facebook, Google, LinkedIn, TikTok, Twitter), measure ad effectiveness, and optimize our marketing campaigns. This includes retargeting visitors and creating lookalike audiences.

Lead Management

To track and manage leads, especially from in-person meetings and referrals, ensuring we provide timely follow-up and personalized service to hot leads.

Legal Compliance

To comply with legal obligations, enforce our terms and conditions, protect our rights, and prevent fraud or abuse.

4. How We Share Your Information

We do not sell your personal information. However, we may share your information in the following circumstances:

Service Providers

We work with third-party service providers who help us operate our business, including:

  • Cloud hosting providers (e.g., Vercel, Supabase)
  • Email service providers (e.g., Postmark)
  • Analytics and tracking services (Google, Facebook, LinkedIn, TikTok, Twitter)
  • Payment processors
  • Customer relationship management (CRM) tools

Advertising Partners

We share data with advertising platforms to deliver targeted ads, measure campaign performance, and build custom audiences. This includes Facebook, Google, LinkedIn, TikTok, and Twitter.

Legal Requirements

We may disclose your information if required by law, court order, or governmental authority, or to protect our rights, property, or safety.

Business Transfers

If we are involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Encryption of data in transit and at rest (SSL/TLS)
  • Secure cloud infrastructure with regular security audits
  • Access controls and authentication mechanisms
  • Regular security assessments and updates
  • Employee training on data protection and privacy

Please note: No method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.

6. Your Rights and Choices

You have the following rights regarding your personal information:

Access and Update

You can request access to the personal information we hold about you and update or correct inaccuracies.

Delete

You can request deletion of your personal information, subject to legal obligations that may require us to retain certain data.

Opt-Out of Marketing

You can unsubscribe from marketing emails using the unsubscribe link in any email or by contacting us directly.

Cookie Management

You can manage your cookie preferences at any time through our Cookie Policy page or your browser settings.

Data Portability

You can request a copy of your personal information in a structured, commonly used format.

Restrict Processing

You can request that we restrict how we use your personal information in certain circumstances.

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section below.

7. Children's Privacy

Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately, and we will take steps to delete such information.

8. International Data Transfers

Your information may be transferred to and processed in countries other than Australia, including the United States and other jurisdictions where our service providers operate. These countries may have different data protection laws than Australia.

When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your data in accordance with applicable privacy laws.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

When determining retention periods, we consider:

  • The nature and sensitivity of the information
  • The purposes for which we collected the information
  • Legal and regulatory requirements
  • Our legitimate business interests
10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. We will notify you of any material changes by posting the updated Privacy Policy on this page and updating the "Last Updated" date.

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal information, please contact us:

Agentico
privacy@agentico.com.au
Contact via website form
Australia

We will respond to your inquiry within a reasonable timeframe, typically within 30 days.

12. Australian Privacy Principles (APPs)

As an Australian business, we are committed to complying with the Australian Privacy Principles (APPs) contained in the Privacy Act 1988 (Cth). The APPs regulate how we collect, use, disclose, and store personal information, and how individuals can access and correct their personal information.

For more information about the APPs and your privacy rights in Australia, visit the Office of the Australian Information Commissioner (OAIC) website at www.oaic.gov.au

Privacy Policy - Data Protection & Your Rights | Agentico